Who We Are

At Madden Associates Limited, we understand that change is not always easy.  Since 2014, we’ve been helping small-to-medium companies build channel partnerships.  Years of experience help us to help you create effective win-win and win-win-win relationships for vendors, partners and customers alike.

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Founder and Director, Ash Madden, has been working with channel partners his entire career and has a proven track record with companies ranging from startups to IBM.  

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Working predominantly with software companies, particularly those in the telecoms/OSS and sustainability/energy management arenas, we have specific domain experience and contacts to help grow your business.